Annual member survey ends 2021 on a high for GBCA

14 Dec 2021

Green Building Council of Australia is proud to have a membership base of over 600 member organisations. They are industry’s sustainability champions, committed to making our buildings, cities, and communities better places; it makes sense to seek, listen to and act on their insights.

This year’s annual member survey was conducted online over August and September and 221 participants from 175 separate companies contributed. The survey had a strong focus on strategy as we prepare to review our own in 2022.

The results highlight the trends and opportunities already on the radar of members and in this critical decade we’ll use that intel to help us navigate the path ahead as we continue to decarbonize the built environment together.

Satisfaction with GBCA at an all-time high

Satisfaction with the GBCA is extremely high. 90% of our members are satisfied and this is an increase on 2018 and 2019, when 85% and 86% of members were satisfied but we wanted to know more, so we went deeper by asking members about each of GBCA’s activities and we found satisfaction has increased across almost all areas.

The GBCA shows its members that the design decisions we make now greatly impact the future generations and how "comfortable & resilient" our built environment can be if done well.

GBCA member, Annual member survey

Our purpose is clear

Our purpose is to lead the sustainable transformation of the built environment and 95% of members surveyed agree that this purpose is very or extremely important.
We action our purpose by rating, educating, advocating and collaborating and this year our members told us that education is seen as our most significant activity, with 96 % of members rating it as extremely important or very important. 
At a time when our events and courses have had to pivot and adjust to a virtual environment, we see this as a nod that we’re delivering what industry needs.

The GBCA plays a critical role in the education and transformation of the built environment in order to meet the challenges facing the world over the next three decades and beyond.

GBCA member, Annual member survey

Key areas of focus to consider? 

We also asked what our sustainability focus areas should be as we continue to write our future together and it comes as no surprise that themes including climate response, resilience and circular economy are at the top of our members’ agendas. This feedback is both insightful and useful and will inform our thinking as we develop strategy moving into 2022.  

Opportunities for impact

Today there are Green Star rated buildings, communities, precincts and homes but we want to ensure every pocket of the built environment can contribute to decarbonisation this decade so we asked members to tell us about where we should transform the market next.

Members told us the new residential sector (single or multi-unit) is seen as the most valuable opportunity for GBCA to help to transform the market.

Where to next?

The GBCA family of members has spoken, and we are grateful for your feedback and participation. We are listening and using your feedback to inform our direction and these results will shape the strategy that will guide us all through the decade of decarbonisation. We can’t wait to share this vision with you in 2022.  
Did you miss the survey? If you'd like to share feedback with the GBCA, please feel free to reach out to Helen Bell or Jeff Oatman.